Insightful Accountant Adds Two New Categorical Categories to Its Top 100 ProAdvisor Awards

Insightful Accountant, a renowned source of industry news, has announced that it will broaden the spectrum of accolades given to QuickBooks ProAdvisors during its milestone 10th annual Top 100 awards ceremony. This move is in response to the recent surge of capabilities and subscriptions for QuickBooks Online Advanced, and aims to give proper recognition to ProAdvisors who specialize in this field.

ProAdvisors who specialize in QBO-Advanced have a whole new realm of clients to cater to, thanks to the expanding functionalities of the product. This has led to ProAdvisors delving deeper into the intricacies of mid-market businesses and acquiring a wealth of knowledge to support these clients. These ProAdvisors have honed their skills in both business consulting and QuickBooks Online Advanced.

The QuickBooks Online Advanced - Mid-market Specialist Categorical Award, which will be part of the Top 100 program beginning in 2023, will now be presented to the elite ProAdvisors who have chosen to focus on mid-market customers using QuickBooks Online Advanced. Nominations are currently being accepted.

The QuickBooks Desktop Enterprise - Large Business Specialist Categorical Award will be given out for the first time as part of the 2023 Top 100 Awards program, in recognition of the exceptional efforts that have gone into the higher levels of success achieved by the elite ProAdvisors who have chosen to specialize in serving large businesses using QuickBooks Desktop Enterprise.

It is worth noting that the inclusion of these new awards will not increase the number of awards being given out. The Top 100 will still only recognize 100 ProAdvisors, regardless of the number of categorical award winners. Insightful Accountant will offer more guidance to ProAdvisors who may consider themselves potential candidates for these categorical awards in an upcoming edition of the "Getting Ready for Top 100" series.

Read the full press release here. Nominate yourself or a deserving colleague here.