Liz Farr, CPA

Liz Farr is the rare CPA who can write. After spending 15 years working as an accountant in the Albuquerque area, she traded in her ten-key for a pen and has been writing full time since 2018. As the secret weapon that her clients use to get their messages out, she has written blog posts, web content, articles, white papers, case studies and books for accountants and accounting tech companies. Her specialty is ghostwriting for coaches and consultants who want to move accountants into the future. She can bridge the gap between the dream these visionaries have for the future and the mindset and reality that today’s accountants are living in. Five of her past and current clients have been named to Accounting Today’s annual list of 100 most influential in accounting. She has written under her name for the Journal of Accountancy, Intuit’s Firm of the Future blog and AccountingWEB. Her words have also been in Forbes, CFO.com, and Accounting Today. When she’s not writing or reading about accounting, she’s hiking or skiing in the mountains of New Mexico.