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Jeff Edmonds

Jeff Edmonds
Jeff began his career in the financial software industry in 1999 with Lacerte Tax Software, just after it was purchased by Intuit. As an Intuit Account Manager, Jeff was able to consult with both large and small accounting firms. He has also worked and trained alongside QuickBooks ProAdvisors for over 20 years. After leaving Intuit, Jeff worked for Mendelson Consulting in Business Development, for Acctivate in Channel Development and for Woodard Events, serving as the Catalyst for Advisor Empowerment. Jeff’s passion, by far, is in training and development. Since his role at Intuit, Jeff has traveled to numerous conferences speaking and training on leadership development, business development and financial software products. His recent book, Character Driven Leadership, was written for those who desire to understand the impact character has in the workplace and leverage core character principles for success.

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The Case for Character

The balance sheet is a fundamental report that is used to determine a company’s assets, liabilities, and shareholder...

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