The Woodard®️ Top 50 CAS Award highlights firms representing the top tier of CAS, accounting, or bookkeeping practices. These firms provide true value to their clients—offering services tailored to their needs and constantly striving to improve and adapt to the market's changing demands. Emerald Expectations Accounting has earned a place among those firms not just once but two years in a row.
Since 2016, the Sioux Falls, South Dakota-based CAS firm Emerald Expectations Accounting has striven to, according to its founder Kimberly Ferguson, “eliminate entrepreneurial poverty.” It seeks to do so by providing its clients with everything they need to streamline their financial processes through what they call the “Emerald Path,” a formula for success developed by the company.
Emerald Expectations offers accounting, tax planning, fractional CFO, and business advisory services in three packages: Ruby, Sapphire, and—of course—Emerald, the highest service tier. The firm's website also features a wealth of resources, including the “Fit Quiz,” an online quiz prospective clients can take to help determine which services Emerald Expectations offers best suit their needs.
Ferguson said winning the award two years in a row “is one of the biggest compliments we can receive in business.” Though the Emerald Expectations team of four is located all over the United States, they took the time to celebrate their place in the Woodard Top 50 by enjoying virtual doughnuts and coffee together.
“Our team has worked so hard over the last few years to support our small business clients, utilizing innovation and technology to ensure efficient processes and procedures while still maintaining the personal touch often lost with automation,” Ferguson said. “It has been a labor of love for all of us.”
Kimberly Ferguson, MSA, EA
Joe Woodard, founder and CEO of Woodard®️, emphasized the importance of adapting to the profession's significant disruptions and innovating and paving new pathways to support and transform business clients. With its innovative approach and commitment to clients, Emerald Expectations has done just that.
The Woodard®️ Top 50 Client Accounting Services Practice Awards‘ rigorous evaluation process involves an expert panel of external consultants and Woodard's own team of bookkeeping and practice coaches, ensuring that the award truly recognizes the industry's top-tier performers.
As we celebrate Emerald Expectations’ accomplishments, we look forward to seeing what unique innovations this firm brings to the industry in the future.
Learn more about their commitment to clients, innovative approach to supporting businesses, and hardworking team here.