Editor’s Note: This article is part of a monthly series. Read the other articles here.
Between website decisions, writing projects, and time-saving shortcuts, our team kept ChatGPT busy again this month. Whether it was tackling technical roadblocks, navigating admin tasks, or turning long-held ideas into structured plans, we’ve found ourselves saying, “Why didn’t I try this sooner?”
Here are five practical – and sometimes surprising – ways we used AI at work last week.
Type: Learning to read Google Analytics (From: Virtual Assistant).
Example: Our Virtual Assistant needed to get a handle on what Google Analytics was actually telling us about our website traffic. Instead of diving headfirst into the often-overwhelming Google documentation, she asked ChatGPT to explain things in beginner-friendly terms.
Result & Reflection: ChatGPT delivered a clear, non-techie guide to help her understand visitor behavior, traffic patterns, and how to track the impact of our marketing efforts. It wasn’t just helpful – it saved time and made her feel more confident navigating future reports. She’ll likely use this as a go-to reference as she also brings the rest of us up-to-speed!
Time savings: She estimates about 1.5 hours of research time.
Type: Streamlining name-change tasks with banks and credit cards (From: Level 2 ProAdvisor).
Example: When our Level 2 ProAdvisor needed to update our company name across multiple banks and credit cards, she braced herself for a time-consuming slog through each provider’s website and paperwork. Instead, she turned to ChatGPT and asked for help locating the specific instructions and forms for each financial institution.
Result & Reflection: What she got back was a beautifully organized, step-by-step cheat sheet – complete with links, form names, and clear instructions. No more scouring the web. ChatGPT kept the process (mostly) painless. We’re calling this one “admin alchemy.”
Time savings: Estimated 2.5 to 3.0 hours.
Type: Evaluating a website tool subscription (From: COO).
Example: As one of our plugins’ renewals loomed, our COO needed to confirm whether we were still using any behind-the-scenes features (despite not actively publishing pages using the plugin). ChatGPT offered several ways to test for dependencies, but the gold nugget was its final suggestion: clone the site on our Flywheel sandbox and disable the plugin safely there.
Result & Reflection: Our (fantastic) webmaster carried out the test, confirming we still had active dependencies. Crisis averted. Most helpful of all? We added a note to our documentation, so we won’t have to repeat this detective work again next year.
Time savings: This one saved about 4 hours (plus a few gray hairs!).
Type: Defining a personal writing voice (From: CEO and article author).
Example: Our CEO and article author had never tried to formally define her writing style. But with AI-generated content playing a growing role in our communications, she wanted to develop a “style guide” she could refer to – and teach ChatGPT to follow.
Result & Reflection: After feeding in a few sample articles and emails, ChatGPT produced a surprisingly spot-on breakdown of tone, voice, sentence structure, pacing, word choice, and more. It even picked up on favorite phrases and formatting habits. Now she can hand over this guide anytime she wants help drafting articles or emails.
Estimated time saved: 1.5-2.0 hours… plus future reuse for consistency.
Type: Structuring a new business book (From: CEO and article author)
Example: The idea had been simmering for quite some time: write a book to help construction business owners and their teams improve profitability. But where to start? Our CEO asked ChatGPT to help brainstorm and organize the many profit-related questions she’d encountered in her work with construction companies.
Result & Reflection: With help from a custom GPT, she quickly transformed years of experience into a structured book outline – complete with chapter titles and subtopics. The payoff? She was able to get started immediately with a clear path forward… not to mention the mental energy saved by skipping the “blank page” phase.
Estimated time savings: 6 to 8 hours.
This week’s examples show just how flexible and practical AI can be in real-world business settings. From clarifying website tools to building full-fledged content plans, ChatGPT saved our team hours of work – and a few headaches along the way. If you haven’t tried using AI for those little-but-time-consuming tasks, it might just surprise you. Our advice? Start small, get curious, and let ChatGPT do the heavy lifting.